My background started in design, video, animation, and 3D, but over time my work expanded into websites, AI workflows, automation, content systems, dashboards, and digital operations. I’m comfortable jumping between creative execution and technical challenges, especially when there’s something new to figure out.

I’ve designed and helped manufacture products that contributed to 2,000+ sales, earned client work through competitive video editing assessments, and built creative and operational systems spanning content production, websites, SEO, AI, data visualisation, and outreach.

What ties all of it together is pretty simple: I like building things that solve real problems.

Whether that’s turning raw footage into a polished story, designing a better user experience, automating a repetitive workflow, or figuring out how to make an idea actually work, I’m happiest when I’m creating something useful.